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Sundre Pro Rodeo promises plenty of adrenalin-packed thrills and spills

Increased cash prize leads to a “huge contingent of contestants” numbering more than 500

SUNDRE — With a massive contingent of more than 500 cowpoke contestants lined up, local rodeo fans can anticipate plenty of adrenalin-packed thrills and spills starting tonight with the Sundre Pro Rodeo’s first performances of the weekend.

“It’s huge,” said Shane Crouch, president of the Sundre Rodeo & Race Association, the organization behind the community’s biggest annual event.

Whereas anywhere around 450 cowboys and girls usually come out to test their mettle at the Sundre Pro Rodeo, there are nearly 530 registered this year, said Crouch, largely attributing that substantial increase to a big $1,000 jump in the cash prize payout offered to competitors courtesy of sponsors.

“We’ve upped our prize money to $6,000 in each of the major events,” he said, adding the association also managed to secure the cash payout for the added break-away roping competition that over the last two years has become part of the Canadian Professional Rodeo Association’s recognized events.

“We have 62 break-away ropers coming this year,” he said, adding there were perhaps about 30 last year.

To boot, the weekend will also boast the “largest draw of ladies barrel racers we’ve ever had in Sundre,” he said.

Last year had been a record with a little more than 120, whereas most years see about 100 barrel racers. But the 2022 lineup has 145 cowgirls ready to compete, he said.   

“I think it just goes to show that the ladies barrel racers really enjoy coming to Sundre,” he said.

With so many additional contenders in the running for buckles, prize money and bragging rights, there will be a large overflow in the slack, he said.

“It’s going to be probably a three-hour event this year,” he said. “Usually, we can get it off in two hours. But we just got so many contestants – it’s a way larger overflow in the slack.”

In a nutshell, that means splitting up the large bulk of competitors into other performances to accommodate the additional contenders.

“If not, we’d be having a five-hour long rodeo and nobody wants that,” said Crouch.  

Having overflow in the slack generally happens annually, he added.

“It’s just way bigger this year than it has been in the past just because of the amount of contestants we got this year,” he said, adding there will also be a mix of international talent.

Roughstock will be supplied by Macza Pro Rodeo Company, Pengelly Rodeo, Lazy 2 Rodeo as well as the Calgary Stampede, while timed-event stock are coming from Darren Shaw.

As for other crowd-pleasing acts in between performances, rodeo entertainer Dennis Halstead was unable to attend this year.

“He got invited to go to Reno, Nevada this year,” said Crouch. “It’s a huge rodeo down there, so he’s actually in Reno.”

But there are several other acts lined up to wow spectators. Demonstrating a blend of elegance and balance on horseback this evening starting at 6:30 p.m. will be the Diamond Willow Vaulting Club, followed throughout the rest of the weekend by performances from the Wildrose Cowgirls Trick Riding Team as well as Noémy Coeurjoly, from Québec, a trick rider extraordinaire.

There will of course also be traditional staple events such as mutton busting, wild pony racing, and junior barrel racing, as well as BS bingo and Friday night fireworks, conditions permitting, with the Cowboy Cabaret on Saturday night.  

The Sundre Rodeo & Race Association endeavours to continually upgrade and add to the rodeo grounds, and this year was no exception.

“We do have brand new bucket chutes in our arena,” said Crouch, adding they were sourced local to Alberta from 2W Livestock in Nanton.

“We replaced all eight of them,” he said. “We’re pretty excited about that.”

Additionally, the association improved all-around accessibility.

“We enclosed our entire main grandstand with concrete, just to be more wheelchair friendly,” he said.

There will also be some live, outdoor musical entertainment on Saturday night.

“We’ve rented a stage and we’ve got a concert in the arena,” said Crouch, adding Lyndsay Butler will be performing an opening show for Drew Gregory.  

Meanwhile, members of the McDougal Chapel will once again be manning the Family Fun Zone during day-time performances.

After being cancelled in 2020 due to the pandemic, the Sundre Pro Rodeo made a delayed return late last season with a record turnout for Saturday performances, but there was no parade or pancake breakfast.

However, both of those Saturday morning events are back on the docket, with the pancake breakfast at Freson Bros. starting at 7 a.m. followed by the parade at 10 a.m.

“We’re excited the parade’s coming back again this year,” said Crouch. “It’s a huge part of our rodeo and we haven’t had a parade for a couple years.”

Visit www.sundrerodeo.com for more information about this weekend’s action, including a schedule of events.


Simon Ducatel

About the Author: Simon Ducatel

Simon Ducatel joined Mountain View Publishing in 2015 after working for the Vulcan Advocate since 2007, and graduated among the top of his class from the Southern Alberta Institute of Technology's journalism program in 2006.
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